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Zerodha's Kamath Warns of Founder-Led Startup Threat Amid Jio's Entry

Kamath sees founder-led startups as the biggest threat to Zerodha's dominance. Netizens praise Zerodha's growth model, while some suggest improvements to compete with potential rivals like Jio.

In the right side there are people in the market, it's a sunny sky in the market.
In the right side there are people in the market, it's a sunny sky in the market.

Zerodha's Kamath Warns of Founder-Led Startup Threat Amid Jio's Entry

Zerodha's founder Nithin Kamath has shared insights on competition in the stockbroking space, with Jio's entry into the market sparking discussion. Kamath views founder-led startups as the main threat, while netizens praised Zerodha's growth model.

Kamath warned that having substantial funds doesn't ensure success in the competitive stockbroking industry. He believes that founder-led startups pose the biggest threat due to their agility, innovation, and customer focus, unlike traditional companies. One user suggested Jio's model could involve offering demat, funds, and research tools for free, potentially impacting Zerodha's revenue. However, some users acknowledged that while Jio's entry could expand the market, capturing share from established players like Zerodha would be challenging.

Kamath believes Zerodha's competition lies in founder-led startups, not legacy players or corporate giants. Netizens praised Zerodha's disciplined growth model and organic journey in response to Kamath's post. One user noted that Zerodha's user experience needs improvement to compete with potential rivals like Jio. Zerodha is focused on long-term customer value and sustainable profitability, not vanity metrics. The company encourages prudent investing by building tools that discourage excessive trading.

Kamath acknowledged that Jio's scale could help expand retail market participation beyond the top 10 crore Indians. Despite the competition, Zerodha CEO Nithin Kamath responded positively to Jio-BlackRock receiving a stockbroking license, indicating a focus on long-term growth and customer value.

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