Xpeng targets delivery of 1,000 G6 electric sports utility vehicles each month to Australian consumers
The Xpeng G6 electric SUV has rapidly established itself as a strong competitor in the Australian EV market, particularly targeting mid-sized electric SUVs like the Tesla Model Y. Its local distributor, TrueEV, is aiming to supply around 1,000 units per month starting from August 2025 to meet growing demand, positioning the G6 as one of the best-selling EVs in Australia, though official sales figures have not been publicly released.
Key points about the Xpeng G6’s market position in Australia compared to other EVs:
- It is priced starting at about AUD 54,800 before on-road costs, with a long-range variant at AUD 59,800, undercutting the Tesla Model Y while offering premium features such as metallic paint, 20-inch alloy sports wheels, and advanced driver assistance systems as standard.
- The company focuses on high-tech features, including AI-driven smart driving technology, which TrueEV’s CEO says resonates well with Australian buyers, marking Xpeng as a leader in AI-defined mobility in the region.
- Despite not releasing detailed sales data to Australian EV authorities, the visible presence of the G6 on Australian roads and the planned high-volume monthly shipments suggest strong market uptake.
- The G6 is seen as one of the most well-equipped vehicles in its price segment, combining affordability and advanced technology, clearly positioning it as a challenger to established models like Tesla's Model Y.
- There are ongoing efforts to reduce the price slightly through cost optimizations without sacrificing quality, which could further enhance its competitiveness by late 2025.
A new premium experience store for Xpeng has been opened at the Crown Sydney Experience Centre, further enhancing the brand's presence in the Australian market. With more retail locations opening and increased shipments, the Xpeng brand is becoming more accessible to EV buyers across Australia.
The arrival of the Xpeng G6 in Australia is a significant move for the EV industry, as it offers a more affordable alternative to established brands like Tesla, while still providing advanced technology and features. As more mid-sized electric SUVs enter the market, such as the Deepal S07, Leapmotor C10, Geely EX5, Kia EV5, BYD Sealion 7, the competition is set to intensify, signifying growing demand for this segment. The Xpeng G6's strong market position and aggressive expansion plans indicate a promising future for the brand in Australia.
[1] TrueEV Announces Plans to Bring Xpeng G6 to Australia [2] Xpeng G6 Electric SUV Arrives in Australia with Competitive Pricing [3] Xpeng G6 Sales Figures Remain Undisclosed, but Presence on Roads Suggests Strong Market Uptake [4] Xpeng G6: A Challenger to Tesla in the Australian EV Market [5] Xpeng G6 to Further Enhance Competitiveness with Price Reductions by Late 2025
- The Xpeng G6's affordability, advanced technology, and premium features, including AI-driven smart driving technology, make it an attractive competitor to established electric-vehicles like Tesla's Model Y in the Australian market, especially as more gadget-focused EVs like the Deepal S07, Leapmotor C10, Geely EX5, Kia EV5, BYD Sealion 7 enter the mid-sized electric SUV segment.
- The launch of Xpeng's new premium experience store at the Crown Sydney Experience Centre, coupled with TrueEV's plans to supply around 1,000 units per month starting from August 2025, will contribute to the brand's increasing accessibility and growing popularity among lifestyle-conscious EV buyers in Australia.
