Unveiling of Former Bitcoin.com Exchange COO, Anna Melton, by Xprizo
Anna Melton, a seasoned professional with nearly a decade of experience in the blockchain, Web3, fintech, and digital verticals, has joined Xprizo as the Client Success Manager. With a mission to address the issue of billions of people remaining unbanked or underbanked, Melton's appointment is expected to help maximise platform adoption and long-term client satisfaction.
Melton has held senior leadership roles at Bitcoin.com Exchange, FMFW.io, and Chiliz, where she led complex exchange operations, built strategic partnerships, and ensured regulatory compliance across multiple jurisdictions. Her expertise includes leading operations, developing tokenomics, and collaborating with regulators.
In her new role at Xprizo, a leading iGaming fintech platform, Melton will act as a bridge between the company's commercial vision and technical execution. She will be responsible for managing client onboarding, overseeing platform integrations, and delivering personalised support to ensure clients receive more than just technical assistance.
Melton's appointment is significant in advancing financial inclusion and driving global expansion, particularly in emerging markets. Under her influence, Xprizo has focused on creating accessible digital payment platforms, tailoring products for emerging markets, and forging partnerships with local financial institutions, governments, and NGOs.
Promoting access to digital payments is a key aspect of Melton's work at Xprizo. By enabling individuals and small businesses in underserved or unbanked areas to participate in the formal financial ecosystem for the first time, Xprizo is helping to bridge the gap between the underbanked and the financial mainstream.
Melton's efforts have also been instrumental in scaling Xprizo's services efficiently, adapting to regulatory environments and consumer needs in various countries. Through her leadership, Xprizo has positioned itself as a pioneer in emerging markets with high growth potential, where financial infrastructure is still developing.
Richard Mifsud, Xprizo's CVO, considers Melton an exceptional addition to the leadership team. He believes that her deep industry knowledge and relentless focus on customer success aligns perfectly with Xprizo's mission. With Melton at the helm of client success efforts, Xprizo is better positioned to help partners thrive and bring inclusive, transformative financial solutions to more people worldwide.
Innovative solutions have been a hallmark of Melton's work at Xprizo. She has championed product development that addresses unique market challenges, such as mobile money integration and credit services tailored to informal economies. These initiatives have helped Xprizo establish itself as a transformative player in emerging market finance, promoting inclusion and expanding access to modern financial tools globally.
In conclusion, Anna Melton's contributions to Xprizo have been instrumental in shaping strategies that harness digital financial solutions to reach underserved populations. Her appointment as Client Success Manager is a strategic move that is expected to further propel Xprizo's mission of financial inclusion and global expansion.
- Anna Melton's expertise in fintech and her experience working with digital verticals make her an ideal candidate to bridge the gap between Xprizo's commercial vision and technical execution, serving as a link between the leading iGaming fintech platform and its clients.
- Melton has demonstrated her ability to drive global expansion, particularly in emerging markets, by promoting access to digital payments, tailoring products for emerging markets, and forging partnerships with local financial institutions, governments, and NGOs, therefore using technology to address the issue of billions of people remaining unbanked or underbanked.
