Transformed Headline: Roadside Innovation Meets Music Discussion in Brand New Podcast
Paul Bradley, a seasoned veteran in the live event touring industry, is the CEO and Founder of Eventric, a company that has become the "industry standard" for touring and live event technologies.
Bradley's extensive background in live event production and touring gives him a unique insight into the complexities and inefficiencies faced by teams managing tours, concerts, and live events. This firsthand experience inspired him to develop a more streamlined, digital solution.
In 2009, Bradley founded Eventric, a specialized platform designed to digitize and simplify live event touring management. The platform integrates crucial functions such as scheduling, routing, budgeting, communication, and data management into one intuitive application tailored to the unique demands of live touring.
Before starting Eventric, Bradley's journey in the live event industry began with band management and tour operations. He was a drummer on tour and later moved into promoting concert events under HW Productions in the early 1990s. HW Productions contracted and promoted national touring acts such as the Dave Matthews Band, Big Head Todd and the Monsters, and the Samples.
In 1995, Bradley began touring in a management and advisory capacity with various nationally recognized artists including the Dave Matthews Band and The Drovers. This experience further solidified his understanding of the industry's needs and challenges.
Eventric's success is evident in its impressive clientele, which includes Red Bull, Marvel, The Black Keys, Katy Perry, Beyonce, Metallica, Wilco, Zac Brown Band, and The Who. The company's core products have powered over 1,000,000 live events and help over 4,000 artists, bands, and corporations execute their events more efficiently and profitably.
Bradley's innovation doesn't stop at Eventric. He is also a board advisor for Foundations of Music in Chicago and a member of the Economic Club of Chicago. He often shares his insights on environmental management trends in touring, data security, predictive data possibilities, and offers advice on entering the touring business for young people passionate about the live event space.
You can follow Paul Bradley on Twitter at @pbradley303 and Eventric at @eventric for updates and insights into the world of live event touring.
With offices in Chicago and Los Angeles, Eventric continues to revolutionize the live event touring business with its products Master Tour and Live Access, providing a digital solution that streamlines the management of tours, concerts, and live events, making them more efficient and profitable for all involved.
Paul Bradley applies his expertise in business and finance, gained from his extensive background in live event touring and management, to the technological advancement of the entertainment industry, particularly music and music events. His company, Eventric, offers digital solutions that cater to the unique demands of live touring, providing services to a diverse range of clients in both the private and public sectors.
