Tesla Introduces Referral Incentive in China, Offering Paint Discounts and Additional Perks
In the heart of summer, Tesla is sweetening the deal for new car buyers in China with a new promotion aimed at boosting sales. The Referral Rewards programme offers a range of perks, including paint rebates, discounts on premium colors, and Tesla Points that can be redeemed for a variety of rewards.
The promotion, announced by Tesla China, is set to run from June 5 to June 30, 2025. Buyers who take delivery by the end of the month may also qualify for an additional ¥8,000 insurance subsidy.
One of the key benefits of the Referral Rewards is the paint rebate. Successful referrals can earn buyers a paint credit worth up to ¥8,000 (approximately C$1,100). Moreover, the traditional colours like Pearl White, Diamond Black, Glacier Blue, and Deep Blue Metallic remain free with the referral benefit. Premium colours, such as Quicksilver and Ultra Red, now cost just ¥4,000 (approximately C$760) with the referral benefit.
Tesla Points, part of the Referral Rewards, can be redeemed for a wide array of accessories and services. These include Tesla's Smart Ring, Model Bot ornament, maintenance packages, charging vouchers, and service appointments. Referrers receive 800 Tesla Points for every successful referral.
In addition, buyers who purchase a vehicle using the referral link are eligible for three months of Full Self-Driving (FSD) as part of the Referral Rewards.
Tesla China's official website or local dealerships are the best sources for precise details on the current promotions and referral rewards. As of mid-2025, publicly available information primarily focuses on Tesla's vehicle sales performance and market developments rather than marketing incentives or referral program specifics.
Furthermore, Tesla is offering interest-free financing for up to 5 years on select models, adding another layer of appeal for potential buyers. With these incentives in place, it seems that Tesla is gearing up for a strong summer sales season in China.
The Referral Rewards promotion, announced by Tesla China, aims to boost sales within the automotive industry and offers perks such as paint rebates, reduced pricing on premium colors, Tesla Points for various rewards, and three months of Free Full Self-Driving (FSD). Buyers may also qualify for an additional ¥8,000 insurance subsidy during the promotion period. In the realm of finance, Tesla is offering interest-free financing for up to 5 years on select models, making purchases more appealing. This push in the transportation sector, leveraging technology, indicates Tesla's aggressive strategy towards a strong summer sales season in China.
