Social media platform TikTok designates a $1 million grant in advertisement credits to bolster American small-scale enterprises.
Unleashing Creative Power for Small Biz
Embrace a powerhouse of creative potential as TikTok takes a monumental stride to amplify small businesses! In honor of Small Business Month, the platform is showering the States with a whopping $1 million in ad credits, equipping businesses to conquer TikTok and connect with millions of users.
With over 170 million U.S. users already in the fold, it's no secret that small businesses are leveraging TikTok to elevate their reach and engage with fresh audiences. Indeed, 74% of businesses on TikTok credit the platform with propelling their growth - whether through personnel expansion or market dominance.
The initiative aims to skyrocket that momentum through financial support, education, and mentorship. By taking part in the celebrations, businesses can unlock invaluable resources to boost their impact on the platform.
Key Initiatives for Small Business Month
TikTok is pulling out all the stops to champion entrepreneurship:
- Ad Credit Giveaway: Five-hundred lucky U.S.-based small businesses will reap the benefits of $2,000 in ad credits, along with insider guidance to power their advertising prowess.
- TikTok Academy Webinars: Launching May 15, a weekly webinar series will dish out expert tips and strategies for creating stellar ad campaigns.
- "100 Ways to Thrive on TikTok" Video Podcast: This inspiring series will showcase personal stories from successful entrepreneurs, offering insights into building a brand of your own.
- Small Biz Fest Roadshows: Connect with like-minded entrepreneurs in Los Angeles, New York City, and Austin for hands-on training, expert insights, and the know-how to maximize your TikTok presence.
Weave through the full offerings by visiting tiktoksmallbizfest.com.
A Stage for Triumphant Endeavors
TikTok is putting the spotlight on the remarkable success stories that have sprouted from the platform:
- Cocoa Asante (@cocoaasante): Entrepreneur Ella Livingston rapidly expanded her luxury chocolate venture on a global scale following a viral endorsement by creator Keith Lee.
- Coastal Caviar (@shopcoastalcaviar): With a handmade charm necklace line, creator Kelly Bozigian stormed to $1 million in revenue within six months.
Boosting Ventures Through the Shop
TikTok Shop continues to function as a springboard for ambitious ventures. Witness these inspiring accounts:
- BossUp Cosmetics (@bossupcosmetics): Aaliyah Arnold soared with her brand after unveiling a color-changing lip oil through TikTok Shop, netting over 500,000 units sold and securing her first home at 20 years old.
- Final Boss Sour (@finalbosssour): The thrilling taste test videos and collaborative vibe with creators catapulted this label to consistent stockouts and a dedicated legion of fans.
Join in the Small Business Month festivities and delve into exceptional small business products through the app's dedicated in-app banner from May 27-29. Additionally, TikTok will underline the achievements of small businesses at state capitols in New York and Texas, offering entrepreneurs an opportunity to converse with policymakers about TikTok's impact on local economies.
Small businesses can leverage TikTok's financial support and educational resources to enhance their presence and grow, as demonstrated by success stories such as Cocoa Asante and BossUp Cosmetics. The platform's initiatives for Small Business Month, including the ad credit giveaway, TikTok Academy webinars, and the "100 Ways to Thrive on TikTok" podcast, aim to equip small businesses with the tools they need to succeed in the digital landscape. Furthermore, technology plays a crucial role in small-business finance as TikTok Shop serves as a springboard for innovative ventures like Coastal Caviar and Final Boss Sour.
