Partnership Announcement: Trusted User Interaction Enhanced in Quick Commerce through Collaboration between Truecaller and Zepto, from Customer Onboarding to Delivery
Zepto and Truecaller Team Up for Secure and Reliable Quick Commerce
India's fastest-growing quick commerce company, Zepto, has entered into a partnership with global communications platform Truecaller. The collaboration aims to strengthen trust and streamline operations, ensuring smooth interactions between users and the Zepto workforce in the fast-paced realm of real-time commerce.
Through Truecaller's Customer Experience Solutions, Zepto intends to elevate user engagement throughout the entire customer journey, from onboarding to delivery. By leveraging advanced communication capabilities, Zepto aims to ensure trustworthy, contextual, and secure interactions, whether it's order confirmations, delivery coordination, or support queries.
Equipped with Truecaller's Verified Business Caller ID, Zepto's brand name, logo, and verification badge will be displayed during calls, helping users instantly recognize genuine contacts and respond confidently. This enhances trust and reduces friction during critical moments of customer interaction.
In addition, Zepto is leveraging Truecaller's advanced Customer Experience features, such as Call Reason, which adds context to calls, Video Caller ID, delivering branded visuals before a call connects, and the Call Me Back feature, which enables users to reconnect easily, especially for missed delivery or onboarding calls.
When it comes to onboarding new users, Truecaller's SDK powers a 1-tap, OTP-less login for Zepto and Zepto Cafe, reducing friction during the sign-up process and minimizing drop-offs during peak demand periods.
Commenting on the partnership, Kaivalya Vohra, Co-Founder of Zepto, said, "In the fast-moving world of quick commerce, reliable and secure communication is critical to every successful transaction. By partnering with Truecaller, we are reinforcing our commitment to building a safer, more dependable Q-commerce experience."
Priyam Bose, Global Head of GTM & Developer Products at Truecaller, noted, "Truecaller's mission to power trusted and contextual communication at scale aligns perfectly with Zepto's promise of speed, convenience, and reliability. Together, we're redefining urban convenience in India."
Truecaller's Customer Experience Solution is trusted by over 2500 businesses globally and delivers enhanced communication capabilities that foster brand recognition, build trust, and safeguard customers from scams and fraud.
Founded in 2021 by Aadit Palicha and Kaivalya Vohra, Zepto is on a mission to save time, making every second count towards real life's joys. With cutting-edge technology and strategically optimized delivery hubs, Zepto offers an extensive range of 45,000+ products, delivering across 80+ cities in 10 minutes (*). Zepto Cafe extends the commitment to convenience with a curated menu of over 200 fresh items.
For further queries or media assistance, reach out to Zepto at [email protected].
Truecaller, an essential part of everyday communication for over 450 million active users, has been headquartered in Stockholm since 2009 and has been publicly listed on Nasdaq Stockholm since October 2021. For more information, visit www.truecaller.com.
- Zepto, in collaboration with Truecaller, aims to utilize advanced technology to ensure secure and reliable interactions in the quick commerce industry, backed by funds from financial sources.
- To achieve this, Zepto will employ Truecaller's Customer Experience Solutions, such as Verified Business Caller ID, Call Reason, Video Caller ID, and Call Me Back, which will foster brand recognition, build user trust, and streamline operations in the fast-paced commerce realm.
- By partnering with Truecaller, Zepto pursues its mission of delivering speed, convenience, and reliability, aligning with Truecaller's mission to power trusted and contextual communication at scale in the finance, technology, and industry sectors.
