Nikon's initial tariff hike excluded cameras; however, photographers may not be as fortunate in the subsequentAdjustment, as suggested by recent reports.
In the realm of photography, rumors are circulating about potential price increases from Nikon, a well-known brand in the industry. Hillary K. Grigonis, the US editor for Digital Camera World, has been at the helm of covering these developments for over a decade.
The rumors stem from Nikon's ongoing struggle with tariffs, particularly the recently imposed 19% tariff on US imports. Nikon, like several other major camera brands, has adjusted its prices in the US, joining the ranks that now include Canon, Fujifilm, Leica, Sony, and Sigma. However, there is no specific indication that Nikon will increase the cost of its gear in the US following the recent US-Thailand trade deal or the new 19% tariff on US imports.
Despite the uncertainty, some photographers are advised to consider purchasing Nikon gear sooner rather than later, as rumors suggest that both cameras and lenses could see price increases. According to Nikon Rumors, budget cameras like the Nikon Z30, Z50 II, and Z fc could increase in list price by $100, while Nikon's full-frame cameras could see an increase of $150 to $300.
However, it's worth noting that Nikon hasn't yet adjusted the list price of its cameras, and the company has yet to respond to a request for comment regarding potential price increases.
The tariff changes have undeniably impacted Nikon's profits, with the company estimating that the increased tariffs would cost around ¥10 billion, equivalent to about $68.7 million, £51.7 million, or AU$107.1 million. The financial results for Q1 2025 show reduced profits mainly due to unfavorable exchange rates and existing tariffs, despite strong sales of mirrorless cameras and lenses.
Japan's tariff rate is currently 15%, and Thailand's tariff rate has been increased to 19%. It remains unclear if any manufacturing will shift to Japan as a result of the tariff changes.
Interestingly, OM System is the only major camera brand not yet to raise prices, while Panasonic has hinted at potential price increases during an earnings call with investors.
Two court cases argue that the International Emergency Economic Powers Act doesn't give the US president the authority to adjust tariffs. A decision from the court of appeals could come by this fall, but the case could move on to the Supreme Court, potentially resulting in a ruling as early as June 2026.
Hillary K. Grigonis, with her extensive experience in the field, has tested a wide range of cameras and lenses across multiple brands, providing valuable insights and reviews for Digital Camera World readers.
As always, it's essential to stay informed about industry developments and make informed decisions when purchasing photography equipment.
- The ongoing tariff struggles have led to potential price increases from Nikon, a prominent player in the photography industry.
- Hillary K. Grigonis, the US editor for Digital Camera World, has been reporting on Nikon's price adjustments for over a decade.
- Nikon, alongside brands like Canon, Fujifilm, Leica, Sony, and Sigma, has adjusted its prices in the US due to tariffs.
- Rumors suggest that both Nikon cameras and lenses might increase in price, with potential hikes of $100 for budget cameras and $150 to $300 for full-frame cameras.
- Despite the rumors, Nikon hasn't yet adjusted the list price of its cameras, and the company hasn't officially commented on the potential price increases.
- OM System is the only major camera brand not yet to raise prices, while Panasonic has hinted at potential price increases.
- Two court cases argue that the US president lacks the authority to adjust tariffs under the International Emergency Economic Powers Act, with a decision from the court of appeals anticipated this fall.
