Ready to Redefine Your Design Game? Maxon's New Architectural Powerhouse is Here!
New 3D software introduced by Maxon, boasting Oscar-winning cinematic quality for designers
The tech world's buzzing! Maxon, renowned for its powerhouse 3D modelling and animation software, Cinema 4D, and renderer Redshift, is about to revolutionize the architectural design scene. At the upcoming AIA Conference on Architecture & Design 2025 in Boston, they'll unveil a game-changing real-time rendering solution, designed especially for architects and designers, take a peek!
Maxon's reputation in film VFX stretches far and wide, with artists using their apps bagging Oscars in 2024. So, diving into design and archviz? Now, that's a bold move!
The AEC Dream Team Unites!
This fabulous new tool is the result of close collaboration with Vectorworks, a leading name in BIM and makers of some of the best CAD software. By merging Maxon's signature rendering tools and Vectorworks' platform, they've combined forces to offer designers and artists real-time previews, jaw-dropping cinematic lighting, and high-quality final renders—all within a familiar, user-friendly workspace. Say hello to a design-to-visualization bridge like never before!
"It's more than just a plugin," says Maxon CEO, David McGavran. "It's an architect's dream - a one-stop ecosystem for bringing their visions to life without the hassle of complex workflows or external tools."
The Future of Design Awaits
This move is just the start of Maxon's broader mission to empower creatives across various industries. This time, it's architects who'll benefit from Mac and Windows support, one-click transfers to Cinema 4D, and industry-leading speeds for visual output. Fancy learning C4D? Our Cinema 4D tutorials have got you covered!
Dave Donley, Vectorworks Senior Director of Rendering, is just as thrilled. "Architects and engineers have been asking for a streamlined rendering pipeline designed for seamless integration with their design process," he says. "With this integration, we're delivering just that - plus native controls, smart asset libraries, and a future-ready foundation."
Cinema-Quality Tools for Architects
The integration promises oodles of cool features, easing the design process for architects: from real-time lighting tweaks and immersive walkthroughs to export-ready cinematic stills and videos. Excitingly, this is just the beginning! As the solution initially focuses on Vectorworks, Maxon plans to expand support for other design platforms, building a unified, connected archviz ecosystem.
Catch the first look at Maxon and Vectorworks' integration at the AIA Conference in Boston, starting 6th June. Update your tools beforehand with our guide to the best laptops for CAD. Remember, the future of design starts now!
- With Maxon's new real-time rendering solution, architects and designers will experience a design-to-visualization bridge like never before, revolutionizing the architectural design scene.
- The collaboration between Maxon and Vectorworks has resulted in a one-stop ecosystem for architects, offering real-time previews, cinematic lighting, and high-quality renders within a user-friendly workspace.
- David McGavran, CEO of Maxon, believes this integration is more than just a plugin, stating it is an architect's dream that eliminates the hassle of complex workflows or external tools.
- Maxon's broader mission is to empower creatives across various industries, starting with architects, who will now benefit from Mac and Windows support, one-click transfers to Cinema 4D, and industry-leading speeds for visual output.
- For those eager to learn Cinema 4D, Maxon's tutorials provide a wealth of knowledge to help dive into design and archviz.
- Dave Donley, Vectorworks Senior Director of Rendering, shares excitement about the integration, as it delivers a streamlined rendering pipeline designed for seamless integration with an architect's design process.
- The innovative integration offers numerous features to ease the design process for architects, such as real-time lighting tweaks, immersive walkthroughs, export-ready cinematic stills and videos, smart asset libraries, and a future-ready foundation for laying out creative designs using UI and UX techniques in the world of technology, all within a 3D realm.
