Investment of $21M secured by MyPrize; ambitious expansion plans ahead
MyPrize, a pioneering social casino specialist, has recently secured $21 million in its latest funding round. This additional investment will propel the platform forward, allowing it to expand geographically and attract more players.
Founded by Zach Bruch in 2024, MyPrize has now raised a total of $38 million. The funding round included investments from Dragonfly and Boxcars Ventures.
MyPrize's vision is to provide cutting-edge experiences that its fans and content creators cannot find elsewhere. The platform allows users to play together in a multiplayer aspect, where they can compete with their favorite content creators or simply enjoy gaming with friends.
With this new influx of funds, MyPrize plans to bolster its growth, upgrade its tech platform, and attract more creators. The company aims to capitalize on the growing demand for social casinos across the US, where over 70 new sweepstakes casinos are expected to launch by the end of 2025.
MyPrize's growth strategy is expected to focus on aggressive expansion, enhanced player engagement, mobile accessibility, and leveraging industry trends. This approach typically includes launching new sweepstakes casino sites with attractive bonuses, loyalty and VIP programs to retain players, and incorporating a broad variety of games from top-tier software providers.
By implementing multi-level VIP programs, missions, badges, and rewards, MyPrize hopes to encourage player loyalty and longer retention, similar to successful platforms like MegaFrenzy. The company also aims to ensure mobile-friendly experiences and a diverse portfolio of games, ranging from slots and table games to casino-style arcade games.
As MyPrize rides the wave of growing social casino popularity in the US, it is poised to make a significant impact in the rapidly expanding market. With its unique features, progressive bonuses, and commitment to innovation, MyPrize is set to redefine the social casino landscape.
By integrating advanced technology into its platform, MyPrize plans to enhance the entertainment value for its users, offering a unique casino experience. The additional funding will enable MyPrize to expand its offerings, including the introduction of new casino games and partnerships with leading technology providers.
