Former Viva executive, Kostas Xiradakis, takes on the role of Chief Commercial Officer at Snappi
In a significant move for the fintech industry, Kostas Xiradakis has been appointed as the new Chief Commercial Officer (CCO) of Snappi, a company that seamlessly blends the trust of top-tier banking with the speed and hunger of a startup. This strategic appointment is expected to have a profound impact on Snappi's growth, as Xiradakis brings a decade of experience in fintech and startup leadership to the table.
Xiradakis, who holds a degree in Computer Science from the University of Piraeus and completed executive education at Stanford Graduate School of Business, is no stranger to the fintech world. Prior to joining Snappi, he served as Vice President of Product and Growth at Viva.com, a fintech company where he played a significant role in scaling the business and securing its unicorn status following J.P. Morgan's 2022 investment. He also spearheaded Viva.com's expansion across 24 European markets.
Gabriella Kindert, CEO of Snappi, is thrilled to welcome Xiradakis to the company. "Kostas's expertise in product growth, commercialization, and international expansion will be invaluable as we prepare for a new stage of growth," Kindert said. She is confident that Xiradakis's experience and integrity will help Snappi accelerate its momentum in the competitive fintech landscape.
Xiradakis is equally excited about joining Snappi. He believes that the company has the team and culture to deliver on human-centered innovation. "I am thrilled to join the dynamic team at Snappi and help shape a future where banking is seamless, intuitive, and empowering," Xiradakis said.
Before his tenure at Viva.com, Xiradakis helped launch multiple SaaS and consumer tech ventures. His appointment reinforces Snappi's focus on growing sales, partnerships, and globalization. As CCO, Xiradakis will lead the company's marketing, sales, and customer experience efforts to sharpen Snappi’s focus on customer-first innovation within the fintech sector.
With Xiradakis at the helm of commercial initiatives, Snappi is poised to drive innovation and scale its offerings in the fintech industry. His leadership is expected to have a significant impact on the company's market positioning and customer engagement strategies. This appointment marks a pivotal point in Snappi's journey, and the company is preparing for an exciting future under Xiradakis's leadership.
- Following his appointment as the new Chief Commercial Officer at Snappi, Kostas Xiradakis's leadership is anticipated to have a significant impact on the company's growth strategy, especially in the fintech industry, as reported by ffnews.com.
- Given his extensive experience in fintech, technology, and startup leadership, Xiradakis's appointment as the CCO of Snappi will likely contribute to the company's focus on growing sales, partnerships, and globalization within the business and fintech sectors.
