Economy-focused platform aids companies in enhanced decision-making
Cologne-Based Startup Circonomit Revolutionises Business Decision-Making
Circonomit, a Cologne-based startup, is transforming the way companies make critical decisions by providing a scalable SaaS (Software as a Service) solution that models complex business relationships and dependencies in real time [1][3].
Founded by Dana Aleff and Erik Müller in Aachen, Circonomit has now made its home in Cologne, a city known for its vibrant startup scene, strong investor landscape, and numerous networking events [2]. The startup positions itself as a "control system for better decisions".
Their value proposition lies in creating a "strategic twin" of organizations—a sophisticated control system that makes visible the complex interdependencies affecting time, money, and resources, which are often hidden and responsible for inefficient or suboptimal value creation [4]. By revealing these dependencies and enabling timely interventions, Circonomit helps companies prevent adverse outcomes, improve operational efficiency, and ensure sustainable resource management.
They achieve this by leveraging advanced data science techniques including statistical analysis and machine learning to transform complex datasets into actionable insights, driving data-informed, proactive, and optimized decision-making [4]. The platform stands out by offering real-time, data-driven environmental and business decision support, aiming to enable companies to intervene before deviations in value creation become costly [1][4].
Investor confidence in Circonomit's approach is evident, with the startup recently raising €2.8 million in seed funding [1][2][3]. The next big project for Circonomit is the product launch of their model-building kit 2.0, which aims to simplify entrepreneurial control by an order of magnitude. In a year, they aim to have helped 500,000 control-relevant business decisions at the intersection of ecology and economy with this kit.
The story of Circonomit began during research, where the team encountered a lack of a translation layer to turn data into meaningful information for critical decisions in corporate governance. This insight led to the creation of a platform that bridges this gap, providing companies with the tools they need to make informed decisions and stay ahead of the curve.
CologneBusiness serves as the central point of contact for the startup and innovation scene in Cologne, promoting favorable conditions for founders, connecting them with investors, and offering targeted support. You can find CologneBusiness on LinkedIn, Facebook, and Instagram.
References: [1] TechCrunch. (2022). Circonomit raises €2.8 million to help companies avoid bankruptcy. [Online] Available at: https://techcrunch.com/2022/02/01/circonomit-raises-2-8-million-to-help-companies-avoid-bankruptcy/ [2] Circonomit. (2022). Press Release: Circonomit raises €2.8 million in seed funding to help companies predict potential delays and plan ahead. [Online] Available at: https://www.circonomit.com/press-release-circonomit-raises-2-8-million-in-seed-funding-to-help-companies-predict-potential-delays-and-plan-ahead/ [3] Circonomit. (2022). About Us. [Online] Available at: https://www.circonomit.com/about-us/ [4] Circonomit. (2022). How It Works. [Online] Available at: https://www.circonomit.com/how-it-works/
- Circonomit, a Cologne-based startup, is utilizing advanced data science techniques like statistical analysis and machine learning to create a strategic twin of organizations, enabling data-informed, proactive, and optimized investing decisions, particularly in business and technology fields.
- By revealing complex interdependencies affecting time, money, and resources in firms, Circonomit assists companies in preventing adverse outcomes, improving operational efficiency, and ensuring sustainable resource management, making it an essential tool for business decision-making in the modern era of technology.
