Digital investment service InvestiFi extends its reach to Illiana Financial, merging traditional finance with digital assets.
In a groundbreaking move, Illiana Financial, a credit union with a rich history dating back to 1936, has partnered with InvestiFi to offer its 25,000 members an expanded investment platform. This collaboration integrates InvestiFi's digital investing solution directly into Illiana Financial's online banking portal, providing members with a seamless, one-stop solution for managing their finances and investments.
With this partnership, Illiana Financial members can now trade and invest in over 8,500 stocks and ETFs, as well as more than 25 cryptocurrencies[1][5]. This expanded investment universe offers members a wider range of opportunities to grow their wealth.
The partnership also includes access to guided investment portfolios and financial educational resources, designed to help members make informed decisions about their investments. By removing traditional barriers and making investing accessible, informed, and safe, this collaboration empowers members to manage their finances effectively and take control of their financial futures[1].
For InvestiFi, this partnership marks a significant step towards its mission of deepening engagement between credit unions and community banks and their members. By integrating its technology into existing digital banking platforms, InvestiFi is creating a holistic financial experience that reflects the growing demand for convenience and trust through a unified interface[1].
InvestiFi, which rebranded in 2024, has been making waves in the financial industry. It launched its stocks and ETFs product and acquired a Broker Dealer the same year. The company also picked up its fourth credit union partner, with Ocala Community Credit Union (OCCU) being its first partner in Florida. OCCU, established in 1953 and boasting total assets of $51 million, is a testament to the growing appeal of InvestiFi's platform[2][3][4].
Illiana Financial's CEO expressed enthusiasm about the partnership, believing it will innovate and empower members to take control of their financial futures. This collaboration is set to revolutionise the way Illiana Financial members approach their investments, offering them a more accessible, informed, and safe investment experience.
[1] InvestiFi and Illiana Financial Partner to Enhance Members' Investment Opportunities. (n.d.). Retrieved from https://www.investifi.com/blog/investifi-and-illiana-financial-partner-to-enhance-members-investment-opportunities
[2] Ocala Community Credit Union. (n.d.). Retrieved from https://www.nwcua.org/about-us/member-directory/ocala-community-credit-union
[3] InvestiFi Launches Wholly Owned RIA. (2024, March 1). Retrieved from https://www.investifi.com/blog/investifi-launches-wholly-owned-ria
[4] InvestiFi Acquires Broker Dealer. (2024, April 15). Retrieved from https://www.investifi.com/blog/investifi-acquires-broker-dealer
[5] InvestiFi Introduces Stocks and ETFs Product. (2024, May 1). Retrieved from https://www.investifi.com/blog/investifi-introduces-stocks-and-etfs-product
Members of Illiana Financial can now utilize digital banking technology to invest in various assets, such as over 8,500 stocks and ETFs, as well as more than 25 cryptocurrencies, thereby broadening their investment opportunities. This partnership with InvestiFi also offers guided investment portfolios and financial educational resources, providing members with a comprehensive, technology-driven, and accessible approach to manage their finances and investments effectively.
