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Countrywide Education Initiative Initiated - "Inquire About Authenticity, Request Hyundai Mobis"

Campaign initiated by Mobis India, Hyundai's global partner for authentic parts, encourages education on genuine components. Dubbed "Ask for Genuine, Ask for Hyundai Mobis," the nationwide endeavor seeks to enlighten Hyundai vehicle owners about the significance of employing only authorized,...

Campaign initiated by Mobis India, Hyundai's global partner for authentic parts, encourages...
Campaign initiated by Mobis India, Hyundai's global partner for authentic parts, encourages education on genuine parts usage

Countrywide Education Initiative Initiated - "Inquire About Authenticity, Request Hyundai Mobis"

Cruising with Confidence: Mobis India's Nationwide Campaign Underlines the Power of Genuity

Dive into the pulse of automotive excellence as Mobis India, the strategic partner for Hyundai Genuine Parts & Accessories, sweeps across the nation with their awareness crusade, coined "Genuinely Yours, Hyundai Mobis". The mission? To pour knowledge into the hands of Hyundai owners about the paramount importance of using certified genuine parts exclusively sourced from Mobis India Limited.

Mr. Lee Myeong Jae, Maestro of the After Sales Parts Business Division at Mobis India Limited

First unveiled in June 2024, this campaign resonated remarkably with customers and service professionals alike. This year, erecting on that triumph, the campaign takes a more interactive, far-reaching stride, focusing on a deeper connection via digital platforms, service networks, and customer encounters. The goal? To empower every Hyundai driver with the know-how to make the right decision when it comes to service and repairs.

Genuinely Yours, Hyundai Mobis - The Wisdom-Spreader

The campaign seizes the spotlight on the concealed pitfalls of choosing counterfeit parts, which may allure with initial cost reductions, but ultimately lead to long-term detriment such as vehicle breakdowns, substandard performance, safety hazards, and reduced resale value. On the other side of the mountain, Hyundai Genuine Parts by Mobis India are masterfully engineered and sanctioned by Hyundai Motor Group to adhere to original manufacturing standards. These parts offer an unparalleled trifecta of Safety, Quality, Reliability, and an Impeccable Fit that shuns mishaps arising from counterfeit parts.

In the words of Mr. Lee Myeong Jae, Head of After Sales Parts Business Division at Mobis India Limited, "At Mobis India, client safety and credibility rank supreme in our ethos. We crafted the 'Genuinely Yours, Hyundai Mobis' campaign to enlighten Hyundai drivers of the jeopardy posed by counterfeit parts and the long-term advantages of opting for Hyundai Genuine Parts by Mobis India, which undergo stringent quality checks and cater to optimal performance, durability, and a flawless fit. We adamantly encourage all Hyundai drivers to safeguard their investments by verifying their purchases for a worry-free driving experience."

About Mobis India

Mobis India Limited, a brainchild of Hyundai Mobis Co. Ltd. from South Korea, boldly strides towards the autonomous driving, connectivity, and electrification age to cement its position as a trailblazer in the realm of smart mobility. Its reign consists of three commanding car components: chassis, cockpit, and front-end, with the aim of engendering a safer, easier driving experience while providing service parts that outshine the competition.

Mobis India distributes After-sales parts and accessories through a robust network of its own and Hyundai Authorized Dealers/Mobis Authorized Distributors sprouting across India. Mobis India derives its strength in the After-Sales Parts business from its fully integrated (forward and backward) supply chain solutions, a wide-reaching network of vendors, a nation-wide dealers and distributors network, and a customer base devoted to the Hyundai brand. Leveraging its global know-how, Mobis India has revamped the dealers and distributors network into a top-tier, sustainable network that guarantees world-class service quality to Hyundai aficionados.

For additional information, drop by at hyundaimobisin.com

[1] Hyundai Mobis. (n.d.). Benefits of genuine parts. Retrieved from https://www.hyundaimobisglobal.com/products/parts[2] Mobis India. (n.d.). Authentic Parts Solutions. Retrieved from https://www.mobisindia.co.in/

  1. Mobis India, a trailblazer in the technology-driven automotive sector, extends its reach further with "Genuinely Yours, Hyundai Mobis," an informative campaign focused on the risks of using counterfeit parts and the advantages of choosing Hyundai Genuine Parts, which are engineered to meet original manufacturing standards in terms of safety, quality, and reliability.
  2. The campaign commenced by Mr. Lee Myeong Jae, Head of After Sales Parts Business Division at Mobis India Limited, aims to educate Hyundai owners about the long-term detrimental effects of using counterfeit parts, such as increased safety hazards, substandard performance, and reduced resale value.
  3. The bold move by Mobis India towards digital platforms, service networks, and customer interactions effectively bridges the gap between the industry, finance, transportation, and technology realms, enhancing the driving experience of Hyundai drivers and ensuring that their investments remain secure.

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